Member Login | Site Search | Support

Advertisement
How To Make Your Web Site Popular - Fast
Another Kind of Horse Brand: Business Branding in Equine Marketing
www.buzzar.tv
Advice
Natural Treatment For Varicose Veins
Musicians, Put More Time Into Doing What You Love
An Effective Way to Cope with Being Dumped
Arts
Why Outsource Graphic Designers, Web Programmer, Call Centre Agents, Telemarketer Staff, Virtual As
All of God's children
A Helpful Hand
Autos
Techniques To Help You Find The Right Wedding Car
Hitch Warehouse launches online store
Business
Advantages and Disadvantages on Incorporating Your Small Business
Wedding Favors Dropship
Seven Exercises That Help Develop a Business Mission and Vision Statement
Community
Sacred Headwaters Campaign
Carp Bait Making For Beginners And Cheap Big Fish Baits!
Tips
Entertainment
NFL To Stream Sunday Night Games Live
Scrapbooking: Creating memories on paper
Woodhouse Audio Visual Services and Rentals
Environment
Family
When both parents work, do children suffer?
EXERCISE AND KIDS (PART-3)
Kid`s Favorite Party Christmas Games & Ideas - Santa`s Best Xmas Jokes
Food
Increase Your Energy Level Naturally
Health & Fitness
Pass Kidney Stone Quickly - Learn How to Flush Your Kidney Stones at Home
Natural Treatment For Varicose Veins
Anthrax Information and Treatment
History
Origins of Christmas
Hobbies
How to Bind Documents with Plastic Comb Binding
Secret Carp fishing Bait Recipes Formulation!
MY MANIA WITH FASHION BRACELETS
Home & Garden
NEGATIVE CALORIE FOODS
3 Most Common Reasons People Fail to Achieve Success in Their Life
Tips
Internet
16 Customer and Client Generating Tools For Recession
Recession Proof Marketing Strategies For An Internet Based Business
Three E-Zine Alternatives You May Not Have Considered
Miscellaneous
The Master Key to Attract Men
All of God's children
Greg Bachand
News
Google PageRank Patent May Go Poof
Sacred Headwaters Campaign
SEOMoz Dishes On 'Give It Up' Secrets
Pets
$50Gs raised to probe BC dumpster dog's death
Aging Dog - How to Make Old Dog Comfortable
Poems
All of God's children
A Helpful Hand
Reference
What's in Your Portfolio?
Hot Walkers for the Holidays!
8 STEPS TO STAY ABUNDANT DURING HARD TIMES
Relationships
How to meet men or women from the comfort of your home
An Effective Way to Cope with Being Dumped
How To Prevent A Break Up
Sales
New Devices and Asthma
Wedding Favors Dropship
Salehoo Drop Shipping Coffee
Self Improvement
Bankruptcy Information - Repairing Your Credit after Bankruptcy
Age New Spirituality - The Open Secret ( Read It At Your Own Risk )
Greg Bachand
Spiritual
Age New Spirituality - The Open Secret ( Read It At Your Own Risk )
Origins of Christmas
Can 10 Million People be Wrong about Meditation?
Sports
NFL To Stream Sunday Night Games Live
Another Kind of Horse Brand: Business Branding in Equine Marketing
Serious Sports Fans Spend More Time Online
Technology
Add video to website - 7 tips and strategies
NFL To Stream Sunday Night Games Live
"Insure" Yourself Against Computer Intruders - Your Flash Drive May Become Your New Best Friend
Travel & Tourism
Morgans mobile RV Service & Repairs
Sacred Headwaters Campaign
Barcelona Parks and Gardens
Add your Article

Recession Proof Marketing Strategies For An Internet Based Business
12/16/2008 - By Cynthia Minnaar

Is your internet based business recession proof? Do you have a recession proof marketing strategy in place? Here we discuss ways that you can build a recession proof business during the recession.

The effects of the 2008 recession are far reaching with very few people being spared and here we look at ways that an internet marketer can have a recession proof internet based business by implementing an effective marketing strategy.

Just because a world-wide recession has struck does not mean that it is a bad time to make an income online with an internet based business.

We all react in different ways when a recession sets in. How we react all depends on our own unique situation. Some cut back totally on luxuries, others opt for a cheaper version, but we don't stop purchasing goods. Some products even experience record highs during a recession. In order to respond to the new situation, it is just a matter of altering course and mapping out a recession marketing strategy.

Understanding what people are interested in buying and why they need or want to buy it is what an online recession marketing strategy would then involve. This is even more important during a recession than in a boom and is the key to ensuring that you have a recession proof internet based business.

People feel good during a boom. As people are assured that their jobs are safe and so is their next pay check, they feel rich and confident and don't mind spending because they have money available. It is during these times that most people can make money from their own internet based business.

However, it is a different story during a recession. A great many people cut back and no longer buy luxuries as they are worried about their financial situation. The idea of purchasing luxury items such as large appliances or new cars are put on hold and people tend to make do with what they have got and tend to repair rather than buy new items.

During these times of financial uncertainty people search for cheaper alternatives in the form of used goods, spare parts, DIY solutions, cheaper food sources, they eat at home rather than dine out and any other products that can help reduce their monthly expenditure.

This change in shopping behavior offers internet based businesses some clear recession marketing opportunities, some examples being:

1. Financial Counseling and Basic Financial Advice: You'll be surprised how many people spend like crazy with a credit card but actually have no idea of how to manage credit card debt. Others have no idea how to prepare a household budget. Many more will require financial counseling during the recession as these people are in desperate need of help right now.

2. Informative How-To eBooks: Something that will be very popular during a recession is cheap information products that teach people practical skills that they can use to save or even make money or explain in detail how to survive during a recession. This gives you the opportunity to either write your own ebook or search for high quality packages that offer rebranding rights so that you can offer them as your own.

3. Don't forget about eBay: As people look to raise money by selling off things they no longer require and others look for bargains or second-hand goods to save money, it is very likely that eBay will experience growth during the recession. The opportunity to start your own full-time internet based business awaits you at eBay.

This gives internet marketers the opportunity to promote eBay related affiliate programs or offer eBay advice and business solutions.

4. There are those that are so keen to start their own internet based business but feel that they just cannot afford the expense. There is a great opportunity for you to reach out and offer advice on how to make an income online on a shoestring budget. They will be excited to learn that the start-up costs of an internet business are minimal and will be keen to know more about free blogs, free affiliate programs, free article marketing strategies and free traffic exchanges.

When you see the opportunity that a recession presents, it is possible to build a recession proof internet based business and make an online income out of recession proof marketing.

About the Author:
Cynthia Minnaar runs her own recession proof Internet Based Business full-time from home. She invites you to find out more about how to start an internet business and recession proof marketing strategies.

http://www.cyns-home-biz.com/
http://www.cyns-home-biz.com/How-To-Start-An-Online-Home-Business.html